Canadian Business Executive Lori Senecal

Canadian-born businesswoman Lori Senecal became the CEO of the advertising company CP&B Global in March of 2015, and under her direction, the company gained more worldwide popularity, as well as more clients. Due to her years of experience in business management, and her sharp organizational skills, she was successful at boosting Global’s revenue by 21% during the time she was in a leadership role at the agency.

 

Although she decided to retire from the world of advertising last year, she’s expressed that she achieved more than she expected to while she was involved with Global. Lori Senecal also said that she feels very confident about the future of the company. CP&B Global, which was founded by Sam Crispin, who later formed a partnership with Chuck Porter and Alex Bogusky, hence the initials CP&B, was founded in 1988, and some of the ad agency’s biggest clients are Burger King, American Airlines and Best Buy.

 

While Lori Senecal was with the company, she used creative strategies and techniques to attract the attention of potential buyers, and because of this, she managed to retain clients and increase Global’s presence in many parts of the world. She used digital marketing strategies that included placing ads on social media platforms and on Google, and it was this technique that brought her clients more customers and sales. Due to her many years as an effective and innovative leader, she has received lots of recognition, and has been presented with several awards that honor excellence in the business world. One of those awards was the Quantum Leap Award, which she won in 2013. Check out Adweek to see more.

 

Lori Senecal is a graduate of Montreal’s McGill University, where she majored in Marketing and Finance. Lori was a top executive in a number of other companies before she was called upon to join CP&B Global, one of them being KBS, which she became the CEO of in 2009. She has accomplished quite a bit since she entered the world of marketing, and she has enjoyed a long and rewarding career in the business industry. She’s stated that she is content with the decision she made to retire.

See more: http://www.cpbgroup.com/who-we-are/lori-senecal

 

Trump Pardons Arpaio But That Isn’t The End of This Story

Sheriff Joe Arpaio of Maricopa County, Arizona has long been known as America’s toughest sheriff has once again proven that the rules of the system don’t apply to him. No longer the Sheriff after 24 years with the title, Arpaio was convicted of the federal felony of criminal contempt by a Federal Judge. President Trump has decided to pardon Arpaio with no jail time or other consequence.

Arpaio was the law in Maricopa County for many years. He was known for his strong arm tactics and racial profiling of Hispanics and Latinos. Arpaio is a staunch advocate for erasing illegal immigration by any means, even if it means violating civil or human rights.

When he lost his 7th bid for re-election, many thought it was a turning point in his getting away with corrupt police work.

One such act that reflected Arpaio’s disregard for the law was the case against Jim Larkin and Michael Lacey. These two successful businessmen have long been advocates for the Hispanic and Latino population in their state and beyond. Lacey and Larkin who own the media group, Village Voice Media publish a newspaper called the Phoenix Sun.

This publication has exposed the misdeeds of Sherrif Arpaio and his department for many years, which greatly annoyed the great sheriff. The paper printed statistics that proved racial profiling focused on Hispanics and Latinos. Read more: Jim Larkin | Crunchbase and Michael Lacey | Twitter

When the Phoenix Sun learned that a grand jury has been set up to target the paper, its editors, reporters, and subscribers, Lacey and Larkin decided to make it public. They knew this was a risk but they felt strongly that the first amendment rights were in jeopardy.

In response to exposing, Arpaio had his friends in the County Attorney Office to issue arrest warrants. Lacey and Larkin were both arrested at their homes on October 18th, 2007. Carried away in unmarked cars with Mexican plates, the two were booked and placed in jail.

Public outcry over the arrests was intense and the two men were released in less than a day. Thus began a long court case that Lacey and Larkin refused to give up on. They were finally completely exonerated by the 9th Court of Appeals in 2012 when the court ruled they had been unlawfully arrested and detained without any probable cause.

The pair were awarded $3.7 million dollars in an undeniable victory against the police system in Maricopa.

Many people would have been satisfied with this settlement and gone back to their lives as usual. Lacey and Larkin, however, decided to take most of the money and create the Frontera Fund.

This organization has been a powerful force in the protection of individual rights of minorities. Lacey and Larkin have vowed to continue their fight in defense of the first amendment and human rights.

President Trump pardoned Arpaio, in spite of the allegations and documented proof of his illegal ways. Arpaio has long been a supporter of Trump, dating back to the “Birther’ controversy regarding President Obama.

It seems his devotion has proven very helpful, but it is good to know that there are still men like Jim Larkin and Michael Lacey who defend those who can’t always defend themselves.

Billboard Magazine Recognizes Desiree Perez

As one of the hardest working women in Hip-Hop, and in the music industry in general, Desiree Perez was acknowledged at the end of 2017 in Billboard Magazine’s expansive ‘Top Women Executives in the Music Industry’ list. Alongside such notable names as Atlantic Records CEO, Julie Greenwald, and Universal Music Group’s Executive VP, Michele Anthony, Desiree is proclaimed one the industries best of the best. Perez has long made a name for herself in the business side of the industry by being a tough negotiator, intelligent business woman, and the multi-faceted, quick witted, corporate arm of Sean ‘Jay Z’ Carter himself.

Perez has a long history with the multi-platinum selling rapper, and has many times been called ‘the woman behind the man’ in terms of Carter’s business successes. Perez’s presence and business savvy have been so influential on Jay that many argue without her keen sense for negotiation Hov would have never gone from all star Emcee to the Hip-Hop mogul he is today. Desiree’s inclusion in the Hova Circle of Influence, a select grouping of Jay’s most trusted managers across the board of his companies and corporations, along with her place within Rihanna’s notoriously tight nit circle, showcase just what a industry powerhouse Perez is.

She has achieved these business relationships by knowing her skills and sticking by them. Her most recent conquest, for legendary Hip-hop label, Roc Nation, for whom Perez sits as the Chief Operating Officer, was the renewal of a lucrative contract between the company and LiveNation. Perez also served as the negotiator of the original deal ten years ago, which subsequently proved profitable for both sides, as has the latest renewal. Perez also traversed a Samsung touring partnership with Roc Nation artist Rihanna, resulting in the founding of a business relationship and personal friendship between the two.

About Desiree: Twitter.com/desireeperez01

Our Education Secretary Has Earned Her Position

Betsy Devos may be a relative newcomer to Washington, but there is no doubt that she is learning the ropes rather quickly. The President of the American Federation of Teachers said that there is a tendency to undermine her because she is so polite in public. She may come across as plain spoken, she said, but she is very potent and powerful.

 

Betsy Devos was opposed to Trump’s decision to reverse the Obama policy about transgender bathroom usage. However, she did not show her opposition to the outside world. This is an example of two things. First of all, it shows how she is ready to stand up to people who are more powerful than her and have more connections than her when she knows what is right. Second of all, she may be publicly a soft spoken figure, but in her day to day life, she is a fighter who will do whatever needs to be done in order to accomplish things.

 

Betsy Devos is a supporter of private schools and charter schools. She believes that by supporting private and charter schools through government programs, such as by giving them tax vouchers, poor students who otherwise would not be able to afford a private school will have more choices of schools to go to. This will increase the chances of them getting a good education. She has had success in many places. Detroit, for example, has the largest concentration of charter schools in the nation. Betsy Devos has openly said that the majority of students in America go to public schools and that this would not change. However, she said that it is vital to give students who are exploring other options the ability to choose a private or charter school. It is clear that public schools in the United States sometimes operate on a lower level than public schools in other developed countries. One way to give students a greater chance to succeed would be by supporting private or charter schools, thereby reducing or eliminating tuition costs. Learn more: http://www.mlive.com/news/grand-rapids/index.ssf/2017/10/devos_family_stryker_heir_make.html

 

Betsy Devos and her husband Dick Devos are also major philanthropists. They have given away one hundred and thirty nine million dollars to charity. A large portion of this has gone towards supporting education reform. Other causes that she supports include children’s hospitals, arts and culture, and more. She also donates to politicians that support education reform.

Go Obsidian Energy

A company that is called Obsidian Energy is making themselves known in the oil and gas industry. They are based in Canada in a town called Calgary. This is in the Alberta area. They have become Obsidian Energy when they changed over from Penn West Petroleum Ltd.

 

Obsidian Energy is very attractive to investors because they come in at one of the top 60 companies that are on Toronto Stock Exchange in Canada. They have numerous assets and a great portfolio. The investors like the company and what it stands for. They are always interested in seeing how much this company can produce.

 

Whenever a customer has a problem or question, Obsidian Energy has a department that will address the issues. These employees are professional and knowledgeable. They are able to do this job because they are experienced at what they do. They are pleased to be employed by a great company that rewards them for a job well done. It is company that encourages their workers to do the best that they can at all times.

 

Other employees in the company are also totally professional. They are there to complete their job duties, and they do so to the highest levels and standards. Since they are experts at what they do, they complete the jobs that the company has for them. They look up to their leaders in the company too. Visit This Page for additional information.

 

As Obsidian moves forward into the future, they will see an even greater acquisition of customers. They will be able to compete against the larger companies in the oil and gas trade in Canada. They look forward to servicing their customers and making their shareholders happy to have invested in them. This can propel the company to new and greater profits, making them stand out from the rest.

 

Source: https://en.wikipedia.org/wiki/Obsidian_Energy

Obsidian Energy: Slowly Getting Back on Track

Prior to June 2017, Obsidian Energy is known as the Penn West Petroleum Company. They are consistently included in the list of the top 60 performing Canadian companies by the Toronto Stock Exchange, and the annual revenue posted by the company is around $9.5 billion. They have been extracting oil and petroleum in the vast sedimentary region of northern Canada, which is recognized as the region with the largest deposit of oil and petroleum worldwide. They have multiple oil and petroleum wells in the region, and they have been conducting extraction procedures every single day, with the extracted oil and petroleum being sold to the global market. However, due to the constant drop in oil and petroleum prices starting in 2014 because of oversupply, the fate of Penn West Petroleum changed. Read This Article for related information.

 

 

The company experienced the worst blow to their revenue, and it started to go down. From earning more than $9.5 annually, Penn West Petroleum saw that these figures went down, and they have to cut their expenses to save them from total bankruptcy. The number of employees working for the company was significantly cut down to only 300 and the company had to go under a rebranding and restricting process to save what is left. David L. French was named as the new CEO of the company, and Penn West Petroleum rebranded into Obsidian Energy.

 

 

The new heads of Obsidian Energy started to think what they can do to save the company from total bankruptcy. They gathered the data about their remaining oil fields found in the northern part of the country, and extracted what’s left. Obsidian Energy managed to get about 31,000 barrels of oil per day from the remaining oil and petroleum wells under their ownership, and they used these remaining resources to keep their heads out of the water. Obsidian Energy soon started to sell the reserve that they extracted, and the executives found out that they are regaining their profit, even if it is only a fraction of what they are making years before. Today, Obsidian Energy is focusing on tapping other markets that would give them additional revenue.

 

Related: https://www.bloomberg.com/quote/OBE:CN